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Latest resources from Selligent by Marigold
Consumer Trends Index 2023 for Europe
Listening to consumers is more important than marketing to them. And with a looming pan-European recession, this has never been more important....
2022 Digital Consumer Trends Index
New global research commissioned by Cheetah Digital reveals what consumers expect from the brands they do business with online, the channels...
Relationship Marketing: Drive revenue, create personalized experiences, and deliver a unique value exchange across the entire customer lifecycle
With the recent drive towards consumer privacy over the last decade, the environment for brand marketers is changing fast. As the world evolves,...
The Zero-Party Data Playbook 2022
We are in the midst of a great flux for marketers. Google and other behemoth browsers have finally cemented plans to comprehensively curtail...
A Marketer’s Guide to Building Loyalty
Consumers today have more choices than ever.
Often, all it takes is a better online experience, an enticing deal, or a more convenient...
Omnichannel Loyalty
For as heartfelt of a topic as it is, navigating the world of loyalty technology can be a real pain. It shouldn’t be, especially when...
The Relationship Marketer’s Playbook For Holiday Planning 2022
Sleigh your 2022 holiday marketing efforts with this tree-mendous guide
Summer holidays are coming! You might still be wearing layers...
