Understanding your materiality map
Confused about which ESG issues matter the most for your business? Use a materiality map to identify the material issues you should address first.
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Published: Jul 03, 2023
Published: Sep 22, 2023
Can Your Customers Hear You? How Business Messaging Can Help You Break Through The Noise
Bright lights. Legions of street performers. And of course, the iconic midnight ball.
New York’s Times Square is one of the busiest pedestrian...
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Published: Jul 03, 2023
ESG Needn't cost the Earth: Powerful new Reporting and Management tools are affordable for SMEs
Lower-cost digital tools are breaking boundaries for SMEs in sustainability. From automated ESG reporting analytics and carbon calculation, to ESG risk...
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Published: Jul 03, 2023
Empowering SMEs on their NetZero Journey: the importance of Sustainability in Brand Building
By integrating sustainability into their brand and culture from day one, SMEs can gain a competitive advantage, drive growth, improve performance, and...
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Published: Aug 10, 2023
Here’s why leadership should care about company fonts.
You’ve been there before: there’s a new tool or system that could be useful for your organization or company, and now it’s up to you,...
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Published: Jun 08, 2023
The truth about Adobe data, insights, and audience solutions
Three misconceptions that shouldn’t keep you from delivering a superior customer experience.
Adobe data, insights, and audience solutions...
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Published: Sep 22, 2023
E-commerce: 9 Conversational Flow Templates
Use this guide as a stepping stone to create helpful, relevant conversations with customers.
These sample conversational flows provide you with a...
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Published: Jun 23, 2023
The CX Category Handbook: Connecting people, processes and systems to meet evolving customer needs
Today’s customers want you to always be there for them, with seamless experiences at every touchpoint. Meeting their ever-evolving needs may seem...
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Published: Sep 21, 2023
The Rise of DEX
The crypto world was rocked in November 2022 by an unforeseen event involving the FTX exchange. This incident brought the vulnerabilities of centralized...
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Published: Jun 23, 2023
The CX Category Handbook: Connecting people, processes and systems to meet evolving customer needs
Today’s customers want you to always be there for them, with seamless experiences at every touchpoint. Meeting their ever-evolving needs may seem...
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Published: Mar 21, 2023
Data, Insight, Action: Machine Learning & AI for Marketing Analytics
It’s easy to see the potential in artificial intelligence (AI) and machine learning (ML) for data analysis. Your team can use these tools to surface...
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Published: Jul 03, 2023
What to include in Your Sustainability Report
A sustainability report is an effective way to communicate your company’s commitment to sustainability.
Publishing a sustainability report is...
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Published: Sep 21, 2023
How to Choose The Right Decentralized Exchange
The decentralized finance (DeFi) landscape is vast, and among its stars, decentralized exchanges (DEXs) shine the brightest. But with a plethora of choices...
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Published: Aug 10, 2023
What creative leaders need to consider in a brand refresh.
You’re at your desk reviewing your emails, and getting ready to kickstart a new design project tomorrow. You’ve read over the project brief,...
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