Gamifying the Shopping Experience
There’s so much going on in retail at the moment: online, mobile, CX, metaverse, NFTs – the list goes on. Something that consistently appears...
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Published: Apr 13, 2023
The Ultimate Guide to Entrepreneurship
Entrepreneurship is the process of starting or improving upon a business with the ultimate goal of making a profit.
It often involves great risk and...
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Penser au-delà du CRM traditionnel pour améliorer votre service client
L'une de vos plus grandes opportunités d'offrir une expérience supérieure est le service client, et le CRM traditionnel ne...
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Published: Jul 05, 2022
Intelligent Authentication and Fraud Prevention Intelliview
In this third annual Intelliview, Opus Research and SymNex Consulting provide enterprise decision-makers with competitive context for evaluating selected...
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Published: May 16, 2023
The Complete Guide to Zero-Party Data in 2023
This paper will show rather than merely tell, taking you through the privacy landscape, the four types of consumer data and how zero-party data is the...
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15 nouvelles expériences à essayer dès maintenant
Le passage à l'achat numérique, ainsi que l'augmentation correspondante de l'engagement, signifient que les spécialistes...
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2017 State of Global Customer Service Report
Customers expect more from brands when it comes to convenience, resolution times, and agent expertise. Evolving customer preferences are tightly linked...
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Going direct-to-consumer: how brands are making ecommerce work in 2022
COVID has turned business-as-usual upside down, nowhere more so than the world of ecommerce. The pace of change has been nothing short of astonishing....
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Are You Missing Out on eCommerce?
5 reasons why you need to go digital right now.
Why? Many B2B companies have an “if its not broke, don’t fix it” attitude....
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Published: Nov 08, 2022
Relationship Marketing: Drive revenue, create personalized experiences, and deliver a unique value exchange across the entire customer lifecycle
With the recent drive towards consumer privacy over the last decade, the environment for brand marketers is changing fast. As the world evolves, so does...
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Manufacturers Reap Benefits From Selling Direct
Business-to-business (B2B) manufacturers today are facing greater demand for frictionless buying experiences. But they face a number of significant challenges...
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Intelligent Master Data Management For Dummies
Intelligent Master Data Management For Dummies, Informatica Special Edition, besteht aus fünf Kapiteln, in denen die folgenden Themen behandelt werden: ...
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Published: Oct 11, 2022
Best-In-Class Email Marketing
Interactions between consumers and brands are increasingly playing out across a wide variety of different online touchpoints, channels, and platforms....
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Published: Apr 06, 2022
Découvrez comment vos processus de données vous freinent.
Merci de l'intérêt que vous portez à l’eBook AWS : Devenir une entreprise pilotée par les données...
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