2023 Retail Forecast
In a world impacted by economic uncertainty and a looming recession, retail marketers have their work cut out for them. Consumers are deeply concerned...
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Published: Apr 13, 2023
Published: May 16, 2023
The Complete Guide to Zero-Party Data in 2023
This paper will show rather than merely tell, taking you through the privacy landscape, the four types of consumer data and how zero-party data is the...
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Published: Apr 28, 2023
Delivering Secure Financial Services for Your Customers in the Cloud
How financial firms build stellar experiences in the cloud.
From ordering takeout on an app to joining video calls, the way your customers work and...
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Published: Apr 13, 2023
Relationship Marketing
It’s been a wild few years for marketers. In 2018, after Cambridge Analytica practices were revealed, we saw consumers stand up for themselves, advocating...
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Published: Apr 17, 2023
Venmo Behavior Study
The Venmo Behavior Study explores valuable insights for merchants to consider to reach a broader audience including Venmo customers' financial habits,...
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Published: May 09, 2023
Monotype's Annual Type Trends Report 2023
As designers, we know that the best way to hone our craft is by considering, questioning, challenging, appreciating, and doing design work. And that’s...
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Published: May 16, 2023
Australia & New Zealand Consumer Trends Index 2023
Over the past three years, consumers and marketers across the globe — especially so in Australia and New Zealand — have endured more disruption...
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Published: May 12, 2023
Integrate, power up workflows, and create better content
In today’s digital economy, enterprise marketers must manage hundreds of thousands—even millions—of assets to meet the demand for new,...
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Published: Mar 21, 2023
Data, Insight, Action: Machine Learning & AI for Marketing Analytics.
It’s easy to see the potential in artificial intelligence (AI) and machine learning (ML) for data analysis. Your team can use these tools to surface...
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Published: Dec 20, 2022
G2 community reviews ServiceNow App Engine
It’s clear that rapidly building custom apps is vital for creating and taking opportunities for growth. What’s less clear is the tool your...
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Published: May 30, 2023
A Guide to Engaging and Connecting with Your Audience
Maximizing the Potential of Video CloudTechnology for Brands
As the use of video continues to grow in the digital age, businesses are facing...
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Published: Apr 13, 2023
2023 Consumer Trends Index
In the past three years, consumers and marketers alike have seen more disruption and transformation in their habits and behaviors than probably in the...
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Published: May 24, 2023
6 Pillars Powering Cross-Channel Personalization
The days of status quo, one-size-fits-all marketing are over.
When it comes to customer engagement, the ability to deliver personalized 1:1 experiences...
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Published: Jun 02, 2023
How Top it and Marketing Teams Can Move from Customer Experience to Experience Innovation
Customer experience (CX) has historically been a marketing team mandate to innovate across sales, service and commerce. But retail teams have increasingly...
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