Marketing Technology Whitepapers | IT Corporate

2022 Global Customer Engagement Review

Consumers expect real-time, personalized communication, seamlessly choreographed across the channels and platforms they prefer, in a way that feels relevant...

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Digital Transformation Today

More and more buyers are looking for a digital experience that not only improves challenges like wait-time to get a quote, but also a clear path to driving...

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The Insiders Guide to Better Meetings...

Connecting with today’s crazy-busy prospects is tough. More and more, your conversations happen over the phone and online. Which is why winning in...

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Sink or swim: How to engage Millennials to ensure the future of your business

1980: it seems like a long time ago. Yet the generation that began in that year is now the rising force in business. Born between 1980 and 2000, this next-to-youngest...

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Seasonal Insights Guide Spring/Summer 2022

Inspired by the sunny days ahead, consumers are eager to take full advantage of the warmer weather by heading outside and celebrating themselves and others. They...

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Published: Jun 15, 2022

Total Economic Impact™ de Slack pour les équipes de vente

Slack a chargé Forrester Consulting de conduire une étude de l’impact économique global (Total Economic Impact™, TEI)...

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Published: Apr 06, 2022

Instant data for real-time business results

Machine learning is evolving faster than ever – AI and analytics can give you the capabilities to become data-driven. With technology and data...

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Building Sustainability into the Modern Business Landscape

The modern business landscape requires a new focus on climate responsibilities. 2020 and 2021 will be remembered as a period when the world’s...

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Published: Oct 14, 2022

The Power Of Personalization

Back in the day, brands’ communications to their customers used to consist of a memorable message delivered to as big an audience as possible. But...

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8 B2B Marketing Automation Strategies or Tips To Keep Your Pipeline Full

The unfortunate truth of most businesses is that their marketing team is stretched too thin. Every initiative feels like a priority, so everyone gets burned...

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Active Intelligence: The Next Era in Business Intelligence

Traditional BI's passive approach can't handle today's data-driven demands. Introducing Active Intelligence. Real-time agility has become essential,...

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So vereinfachen Sie die digitale Anmeldung für Ihre Kunden und Ihr Team

Mit den richtigen Technologien und Tools machen Sie Online-Beantragungen einfach und bieten so einen Service, den Ihre Mitbewerber nicht leisten können....

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10 Common Webinar Mistakes… and How to Avoid Them

Webinars are a great tool for generating leads and accelerating pipeline. But running a webinar program requires a complex, multi-faceted approach —...

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B2B Digital Commerce: Understanding Customer Expectations

Now more than ever, an enterprise’s ability to understand the needs of their customers and respond quickly is paramount. By enabling customers to...

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